![]() The process relied on concessions and trust on both sides to negotiate a new way of working together. The program is worked out in great detail beforehand, and all the delegates know exactly what's going to happen.” “But workshops in China typically don't work like that,” A/Prof. Run in collaboration with the Dimensions Art Centre, an innovative creative centre in Chongqing, the workshop took a dialogic approach, addressing a series of questions around strategic design goals. McArthur with Associate Professor Fang Xu, also from UNSW Art & Design, its planning and execution illustrated the benefits and challenges of working across cultural differences. The groundwork for the prototype was laid during a workshop in December 2019 with more than 40 researchers, design students, industry stakeholders and government representatives from Australia and China.įacilitated by A/Prof. The project, funded by an ARC DECRA grant, continues this focus on cross-cultural co-design. Photo: Shutterstock Navigating Chinese/Australian cultural differences An outdoor advertising screen at the Place, Beijing touted as the biggest LED screen in the world. “I try to address this in the context of design … It was the basis of my PhD, it's the premise of mad.lab brings young Australians and young Chinese people together so that they can sort through all the bias and assumptions and focus on real urban problems.”Ĭhina is very progressive in its approach to urban media, Associate Professor Ian McArthur says. “These are really playing out at the moment with the whole US/China relationship. “I became very passionate about trying to deconstruct all the disinformation around China and the assumptions about it,” A/Prof. On his return to Australia, he was confronted by the many misconceptions around China. The creative producer has a longstanding association with and strong networks in China, having lived and worked there consistently from 2001, developing education programs focused on Chinese-Australian collaboration in design. McArthur to consider the technology's application in China given the country’s progressive approach to urban media. ![]() The expense involved in these kinds of applications often precludes their large-scale uptake outside the advertising industry, however there is so much potential for urban media to be used in other ways, he says. ![]() While the screen was used predominantly to broadcast recorded or live events for public entertainment, it demonstrated the potential to engage the public on local issues. McArthur conducted with design researchers from UNSW, University of Sydney, and QUT in Chatswood during 2014 in collaboration with local council and digital placemakers Urban Screen Productions. The project draws on an urban screen experiment A/Prof. “Ninety per cent of us live in such a small percentage of our land … So it's an issue that we share.” But Australia has a lot of problems with urbanisation as well,” he says. Everyone's so aware of urbanisation in China and how dramatic and spectacular it is. Rapid urbanisation is an issue which is equally “critical for both China and Australia. The prototype will collect, analyse and distribute this data to help city stakeholders and urban planners design more liveable environments.Ĭhongqing offers a rich case study for using visual communications and interactive urban media to guide planning solutions because the city is emblematic of the effects of rapid urbanisation, A/Prof. The study, metaPLACE, led by Associate Professor Ian McArthur from UNSW Art & Design, will canvas community attitudes to local placemaking issues through a series of public screens, façades and devices in Chongqing, southeast China. A design prototype for interactive screens in one of China’s largest and fastest growing cities will engage locals in a dialogue about the places in which they live, work and play.
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